Realty Candy Launches Easy to Use Real Estate Websites with MLS IDX Broker

April 6, 2012 By Leave a Comment
Realty Candy AgentPress IDX websites Florida IDXbroker mls

So you say you or someone in your office is looking to setup a new Real Estate website?

You know you need a WordPress site so that you can take advantage of all of the benefits of using WordPress for Realtors and brokers.

Realty Candy AgentPress IDX websites Florida IDXbroker mls

But who has all the time to

sort through a ton of themes, plugins, hosting companies, and all that stuff?

Check out RealtyCandy.com :: All the goodies, without all the hassle.

This is really a quick setup site solution.  Your site will be up and running in hours instead of days.  You can pick from  any of the premium themes like AgentPress, Elegant Estate, or Thesis.  Then it is installed for you with all the configuration like the demos, and you are ready to go!  For just $195 setup and $19 per month.

If you want IDX broker to have MLS search capabilities for your clients, with a mobile app optimized for iPhone and iPad, then just add $95 at setup and $39 a month.  You will have it setup to match the CSS to look like the rest of your site.  Then you get the whole thing Search Engine Optimized so that Google can find your results and boost your SEO results.

Get some Realty Candy today!

There is also have a bunch of cool social media stuff built-in. Like the Twitter feed on the side bar, or even as we post to our RealtyCandy site, our Facebook, Linkedin, and Twitter accounts are all updated automatically.

With tons of themes to choose from, you are going to love RealtyCandy :: All the goodies, without all the hassle.
Get signed up today for just $195 to setup and $19 a month for the premium themes, plugins, and training videos.

We setup all the tools, you just sign-up here.

 

Filed Under: Focused marketing, IDX broker, Real estate social media optimized site Tagged With: , , , , , , , , , , ,

7 Sources for Realtor and Real Estate Website Posts – Part 4 :: LinkedIn

August 27, 2011 By 2 Comments
linkedin for real estate website

Alright, last week we went over using Realtor.org for material on your website. This week’s source is LinkedIn Groups.  So here we go!

LinkedIn groups as a source for your real estate website

We all know how important LinkedIn is a source of professional contacts for Realtors and real estate professionals.  There may not be a better source of professional contacts.  But what about using LinkedIn for material to get follows and ranking on your website?

1. Get on groups that you are passionate about and are not real estate related

Some real estate agents make the mistake of just joining real estate groups on LinkedIn.  It is important to be in SOME real estate related groups, but “all work and no play makes Jack a dull boy”.  You can sign up for as many as 50 groups on LinkedIn, so find a few that are NOT real estate groups and join them.

For our example today, I will tell you that I was involved with some ultra-green folks making all earthen homes in Northern Mexico.  So I love earth building and all things GREEN.  So I am signed up for the group “The Renewable Energy Network”.  Now that could have a bunch of cool stuff that home buyers or sellers could really like about real estate.

2. Read the weekly digest for some article that you can put on your real estate website

When you sign up for a bunch of groups, you need to go into the “Settings” for each group and change the default “Daily Digest”, and put “Weekly Digest”.  If you don’t do this, LinkedIn will send you more email than you could ever read.

Once you are getting the weekly digest, just look for one article a week that looks like it would be interesting to your clients and readers on your website.

linkedin for real estate website To the left is a copy of the email I got in my Inbox yesterday from LinkedIn.  As I looked at it, I think that the second article looks like something that your typical American home owner (or soon to be home owner would enjoy) Cost of Solar Panels Projected to Fall Sharply by 2013.

3. Put links back to the LinkedIn article

When you write your article and put a little twist on it from the point of view of folks in your area, just be sure to include a link back to the original LinkedIn article like this: Cost of Solar Panels Projected to Fall Sharply by 2013

You want to make sure that you cite your source.  Now for some reason when I click on the title of the LinkedIn article, I don’t get the article.  So you will want to fix that for your clients.  Try clicking here to read the article: Cost of Solar Panels Projected to Fall Sharply by 2013

One last tip.  I like to have the link open in a new window, so that my readers can quickly come back and get some more real estate stuff at my site!

4. Tell your readers to contact you for more information about the article (or real estate)

At the end or your post, be sure to include a call to action.  Before your call to action, you want to include little blurp inviting your readers to ask you any questions they may have about the article.  In this case, if you have any questions about the putting solar panels on your home or office, just shoot me an email at james @ real social pros.com.  If I don’t know the answer, I will find out for you.

This helps build your reputation as an expert and builds confidence with your readers.  “If Susan (or James) is so reputable and knowledgeable about gardening, I am sure she MUST be a great real estate agent!”

Be sure to check out the first , second, or third parts of this series, and share this with Facebook, Twitter, or LinkedIn buttons below!

Sign up in the box to get all of our new tips and info directly by email.

Filed Under: Focused marketing, Front Page, Real estate social media optimized site, Social Media, Tutorials Tagged With: , , ,

7 Sources for Realtor and Real Estate Website Posts – Part 3

August 20, 2011 By 2 Comments
Material for realtor and real estate blog posts

Material for realtor and real estate blog postsWe covered in the first part of this series the importance of new listings for blog posts.  Then in Part 2 we discussed getting market reports from MLXchange (this is one of our most popular posts yet) .  Today we hit part 3:

How to use Realtor.org for great Real Estate Website Posts

Now the first thing we have to do is make sure that we all know the difference between Realtor.com and Realtor.org.  Realtor.com has listings for rentals and sales of residential properties.  It is mainly designed with the consumer in mind.  Realtor.org is a website designed for Realtors and other real estate professionals.

It doesn’t matter if you are a Realtor, mortgage loan officer, title company, appraiser, or other real estate professional, there is tons of good reports and articles on Realtor.org.

Start out on the home page to see videos, news, and statistics.

News Releases

I like taking a peek at the news releases for updates on the real estate market that can be used in a website post or page.  You can even setup a rss feed for these.

Realtor TV or Videos

Be sure to go to http://www.realtor.org/technology/realtortv to check out a ton of videos that you can watch to get great ideas, or just share them on you site for your clients to see.  This is a very powerful tool for driving new website leads to your site.

Research and Statistics

As Realtors and real estate professionals, one of the best things to put on a WordPress site or other site is research and statistics.  Buyers and sellers love to see these and get a quick glimpse at what is happening in the market.

Realtor.org has a whole section at http://www.realtor.org/research/research/reportsstatistics.  You can see market forecasts, economic indicators, and other reports.  Be sure to check these out on a weekly basis.

If you don’t have enough with these three sources, there are podcasts and other info you can only access with your NRDS number.  Check out all of these on realtor.org.

Be sure to check out the first , second, and fourth parts of this series, and share this with Facebook, Twitter, or LinkedIn buttons below!

Sign up in the box to get all of our new tips and info directly by email.

Filed Under: Focused marketing, Promote your brand, Real estate social media optimized site, Tutorials Tagged With: , , , ,

Themes and Website Designs :: Over 40 options for just $199 with IDX too!

August 5, 2011 By 2 Comments
themes_screenshot great price for lead generation website 199

Search engine optimized IDX flexmls idxbroker websiteWe have had a lot of agents and other professionals asking what options they have in design and themes for their SEO and Social Media Optimized websites. So we have a page with some samples and we are slowly getting the demos running. They are all setup and just need to be filled with new data.

If you are looking for a new site to generate leads for your real estate business, try one of our $199 sites. This price includes IDXbroker or FlexMLS IDX integration. Shoot us an email at info@realsocialpros.com right now to get your new real estate, lead generating website scheduled.

For an additional $49 per month, you have the option to have unlimited email support, 1 hour monthly phone support, and lifetime domain hosting, backups, and upgrades on your site.

See all the demos herethemes_screenshot great price for lead generation website 199

and then click on the paypal button to get your site setup today.

Filed Under: Focused marketing, IDX broker, Offers, Promote your brand, Real estate social media optimized site Tagged With: , , , , , , ,

Rent or Own? Why are most Realtors renting?

July 18, 2011 By Leave a Comment
Wordpress and blogging for realtors and real estate

Wordpress and blogging for realtors and real estateThe National Association of Realtors and Realtors in general are famous for posing the question “Is it better to Rent or Own?” then there are tons of reasons showing why buying is better than renting.  But do they practice what they preach?

What about Internet marketing? Are real estate professionals owning their brand or are they “renting space”.

The secret to successful Internet Marketing is to drive clients to your site through inbound marketing.

I was just on LinkedIn and responding to a question that Frank put out:

I am looking to take advantage of Internet Marketing. Looking for advertisement and Lead Generation. Checked out several: Real Estate Animals (Expensive), Trulia (INTERESTED), and Zillow.
Looking for recommendations and feedback. Wanting the most offered for the price. Just started working with clients that were searchin on Zillow. All the properties they had interest in seeing were off the Market. Please advise

Here is my response to Frank:

I did some internet marketing with some of these sites, Google, and Facebook. Frank, I want to tell you that the secret to making all of this work is to have good inbound marketing.

You want to OWN not RENT space for your clients. When you are paying these folks for ads, the leads stop when you stop paying rent. You want to post on your website.

At http://RealSocialPros.com where I blog 2-3 times a week and I can see the traffic and the google rankings coming in.

If you use us, or someone else, get a good SEO optimized website that YOU control. post about your stuff, or what you are doing, real estate in your city or subdivisions, and let Google do the rest. It will take a little time, but within days or weeks, you will see something happen and you will start getting organic traffic and leads from those folks.

It takes longer, and is more work, but it is cheaper and better.

 

I am going to write a post about the secrets to successful blogging for real estate agents, but for now, there are some basic things you need to keep in mind.

  1. You want all of your marketing to point back to your website/blog.  This is what YOU own.
  2. If you use sites like LinkedIn, Facebook, ActiveRain, RealTown, Zillow, Trulia or even Realtor.com, just be sure all of it comes back to YOUR own real estate website or blog.
  3. Pick a niche.  Don’t try to use the keywords “residential real estate” or “Miami real estate”.  Those are TOO huge.  Get something small that you can defend.  Try “Rogers real estate” or “Shadow Valley homes”.  Those are small enough to own.
  4. When you start your site post often and use keywords so you develop some credibility.
  5. Include a photo in each post.
  6. Use an IDX feed like IDXbroker.  This puts all the homes in your MLS on your site and really drives leads to you. (and gives you marketing materials)
  7. Post a video for at least every 10 posts.

We will stop with those 7, but I am going to make a series about how to get more leads to your real estate website or blog.

Be sure to invest time developing your own site or hire someone to do it.  We can do it for you.  The great thing is that as your site moves up the search engine rankings, you will get more and more traffic and spend less and less money.  You will also get better more focused leads.

If you want to have us setup a great Real Estate lead producing website using an IDX feed just click here.

Sign up here to get your Website with IDX and get valuable leads

just click here at idx.realsocialpros.com and signup today!

 

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Filed Under: Focused marketing, IDX broker, Promote your brand, Real estate social media optimized site Tagged With: , , , , , , , , , , , , , , , ,

RealSocialPros and IDXBroker $199 Setup and $39.99 a month – A perfect match for any real estate agent or brokerage

July 11, 2011 By 3 Comments
IDXbroker $199 setup and $39.99 month special

IDXbroker and RealSocialPros have the best prices on Social Media Optimized websites for real estataToday we are pleased to announce that RealSocialPros and IDXbroker have joined together to provide the best in Social Media Optimized websites for real estate agents and brokers.  IDXbroker has a huge feature set and we have used it for several years.

Check out our special offer for the week ending July 16th

Just $199 setup and $39.99 a month for your site with IDXbroker.  Our usual setup fee is $199 and we were able to get a special deal.  So you can have us setup a sweet site for you like our demo site at realsocialpros.com/demo or our site at RogersMLS.com.

If you are ready to get your Website with IDX and get valuable leads just click here at idx.realsocialpros.com and signup today!

 

Get your FREE

customizable Home Buyer Handbook ($19.95 value)

IDX Search Forms

  • Map Search 
  • Basic Search
  • Advanced Search
  • Address Search
  • MLS Listing Number Search
  • Custom City List

 

Cool Widgets on your WordPress site

  • IDX Featured Listing Slideshow
  • Custom Search Showcase 
  • Custom Search Slideshow 
  • Custom Quick Search
  • Wild Card Search
  • Agent Showcase Widget
  • Lead Login Widget 

 

Search Engine Friendly

  • Landing Page Management
  • Dynamic Title Tags on Property Detail Pages
  • Domain Control 
  • Custom Subheaders
  • Search Friendly City Links
  • Dynamic Meta Description Tags
  • Dynamic Meta Keyword Tags
  • Offer an IDX Sitemap 

 

Mobile Marketing

  • Mobile IDX MLS for the iPad and iPhone

 

System-wide Maps

  • Results Pages: Map Search 
  • Map Location Button
  • Walk Score Maps 

Capture and Retain Leads

  • Contact Page 
  • Property Info Request
  • Schedule a Showing
  • Property Manager Signup
  • Lead Login Page 
  • Custom Email Updates
  • Email Updates Signup 
  • Saved Searches Management
  • Custom Lead Signup Form
  • Review Saved Properties 
  • Top Producer Integration 
  • Export Leads
  • Prevent Spam
  • Force or Request Registration

 

Featured Listings Management

  • Featured Listing Showcase
  • Home Valuation Request 
  • Syndicate Your Listings
  • Supplemental Properties 
  • Open House Management 
  • Sold and Pending Listings 
  • Automatically Feature Listings for an Agent 
  • Add a Unique Custom Link to Every Featured Listing
  • Choose Which Active Listings to Display
  • Add Virtual Tours

 

Build Your Niche

  • Predefined Property Prices 
  • Predefined Subdivision
  • Keyword Results
  • Predefined Map Search
  • Predefined Address Links
  • Predefined IDX MLS Search Results
  • Social Media Sharing Tools 
  • Custom Labels 
  • Custom Links Results Landing Pages
  • Search Multiple IDX MLS Feeds at Once 

 

Advanced Analytics

  • Lead Traffic Stats
  • Track Conversions
  • Track Your Search Engine Referrals

 

Advanced Customization

  • Back Office Map Controls
  • Built In Mortgage Calculator
  • Select your primary IDX feed 
  • Filtered Search 
  • Choose from Predefined Templates 
  • Many Design Templates 
  • Advanced IDX Customization with CSS

 

Manage an Office (With Team IDX or Office IDX)

  • Round Robin Lead Routing
  • Carbon Copy Email Address
  • Price Based Lead Routing 
  • Branded Agent Login 
  • Manually assign agents to leads in lead management 
  • Show Agent List
  • Assign Agents to an Office
  • Custom Office Pages

 

Attract Agents (With Team IDX or Office IDX)

  • Agent Roster Page
  • Agent Bio Pages
  • Email Update Management
  • Agent Lead Assignment and Subheader
  • Branded iPad and iPhone App for Agents 
  • GIve Your Agents a Login 
  • Add Agent Information to Featured Listing Details 

 

Filed Under: Focused marketing, IDX broker, Offers, Promote your brand, Real estate social media optimized site Tagged With: , , , , , , , , , , ,