Realty Candy Launches Easy to Use Real Estate Websites with MLS IDX Broker

April 6, 2012 By Leave a Comment
Realty Candy AgentPress IDX websites Florida IDXbroker mls

So you say you or someone in your office is looking to setup a new Real Estate website?

You know you need a WordPress site so that you can take advantage of all of the benefits of using WordPress for Realtors and brokers.

Realty Candy AgentPress IDX websites Florida IDXbroker mls

But who has all the time to

sort through a ton of themes, plugins, hosting companies, and all that stuff?

Check out RealtyCandy.com :: All the goodies, without all the hassle.

This is really a quick setup site solution.  Your site will be up and running in hours instead of days.  You can pick from  any of the premium themes like AgentPress, Elegant Estate, or Thesis.  Then it is installed for you with all the configuration like the demos, and you are ready to go!  For just $195 setup and $19 per month.

If you want IDX broker to have MLS search capabilities for your clients, with a mobile app optimized for iPhone and iPad, then just add $95 at setup and $39 a month.  You will have it setup to match the CSS to look like the rest of your site.  Then you get the whole thing Search Engine Optimized so that Google can find your results and boost your SEO results.

Get some Realty Candy today!

There is also have a bunch of cool social media stuff built-in. Like the Twitter feed on the side bar, or even as we post to our RealtyCandy site, our Facebook, Linkedin, and Twitter accounts are all updated automatically.

With tons of themes to choose from, you are going to love RealtyCandy :: All the goodies, without all the hassle.
Get signed up today for just $195 to setup and $19 a month for the premium themes, plugins, and training videos.

We setup all the tools, you just sign-up here.

 

Filed Under: Focused marketing, IDX broker, Real estate social media optimized site Tagged With: , , , , , , , , , , ,

Content Creation for SEO

September 23, 2011 By Leave a Comment
content-is-king 2

content-is-king 2Content is King

Right now in the real estate and business world we are hearing the expression “Cash is King”.  In the internet search and SEO world, “Content is King”. It doesn’t matter if you are interested in SEO, page rankings, providing a great user experience, or you just have a ton of great information to share, providing interesting content is the best way to provide value to your website. We provide the following services to to help you develop great content:

  • Content Coaching – We teach, practice, evaluate, then repeat until you are a Content Master
  • Email Marketing – We help you import your email list, organize groups, and get the messages out
  • Social Network Content – Custom Facebook pages, Twitter feeds, even LinkedIn articles
  • Blog Content – We will actually provide the blog content for you and help you get some “Google Juice” flowing on your website

Many people don’t understand the importance of developing original and worthwhile content.  You can share your unique viewpoints and experiences in order to draw your clients and prospects closer to you.  This provides incredible, long-term benefits to your business.

Why Google? Why Content?

Back in the early days of the internet, anybody could go out and buy a bunch of ads, or later, buy a ton of Google ads, and get gobs of traffic to their website.  The rules have changed.  Less than 5% of people searching for information on Google are clicking on the “paid sponsor” links. Why not? Some people just don’t trust paid advertisements.  Sometimes the ads don’t really match up with what people are really searching for.  Your clients and prospects are not just searching “real estate” like in the olden days.  They are searching “Las Vegas homes for under $100,000″.  Their searches are more specific and more local than ever before. People know that the best information is what Google serves up as “organic search results” not the paid sponsors.  Everyone wants the best information from a trustworthy source.  We help you become that source.

Get Results

Whether you want us to help you get the results you need, or you want us to manage the it all for you, we are setup to meet your needs and resources.

Filed Under: Focused marketing, Front Page Tagged With: , , , , , ,

Re BarCamp Las Vegas 2011

September 22, 2011 By Leave a Comment
rebarcamp las vegas 2011 re bar camp

rebarcamp las vegas 2011 re bar campI was signed up to run a 5k run this saturday morning at Santa Clara Swiss Days.  When I went this morning to get my shirt and my number … UGGH!! I realized that I had double-booked my Saturday.

So now the dilemma, do I do the 5k and get in the high 20′s? Getting beat soundly by people twice my age, and younger than 10? or go to RE BarCamp Las Vegas?

I am excited to go to Vegas early Saturday morning and learn and share with all the folks at the REBarCamp.  I’ve got to make sure that my sites are running right and our server for our MLXchange on iPad service is running great so that I can show that to all the great Realtors over in Las Vegas.

I am going to do three specials for this event:

  1. IDX – We are going to have a special promo for adding IDXbroker to your website.  Add IDX to your existing site with  ”theme matching” so that IDXbroker looks sharp on your site.   This is a $199 value.  We are doing it for the rest of the month for just $99.  To get started just go to IDX.RealSocialPros.com and signup today!
  2. iPad – Do you need to use MLXchange on your iPad, iPhone, Mac, or Android mobile device?  We have a fast and cool cloud based service that makes MLXchange and other Windows programs like Internet Explorer “just work” on your iPad.  Get this sweet service for just 29 bucks a month.  (2-3 lunches a month).  Sign up during REBarCamp by clicking here, and we will “gift” you the WYSE PocketCloud Pro app (a $14.99 value)
  3. iWork – One of the biggest requests that we are getting is from agents, brokers and Realtors who just need some help getting their website optimized, setting up and email campaign with MailChimp, Constant Contact, or Aweber.  Sometimes they want coaching with one of our remote-control sessions, setting up MLXchange pages, importing/exporting contacts, or anything else.

     Our rates for our professional services are $50 per hour.  We are offering PPH (Pre-paid hours) at the discounted rate of $35 per hour when purchased in blocks of 10 hours.  These are perfect for projects or yearly budgets.

I have had a few folks ask me what is a REBarCamp? So here is what I took right off the official website:

What happens when 30 people are sitting in a room staring at each other without a presenter?  

This is the magic of REBC.

In my experience, a few discussion leaders rise to the occasion and instigate an amazing 45 minute conversation about what they know, are still trying to figure out or how they see the particular topic taking shape within our industry.

We also have a “Two Feet” rule with REBC, which basically means that you can use your two feet and  find another discussion to participate in if you’re not getting the value you want.

However, I’d like to challenge you to take responsibility for your education within a room if it’s about a topic that you really want to learn about.  Basically, if the conversation gets off topic or isn’t answering your specific questions, jump in and share your voice.

What if everyone submits the same topic for discussion?

The event organizers will anticipate some overlap between different topics and will work hard to ensure there is a great mix of relevant industry related discussions from Web 2.0 to Short Sale marketing in order to give every attendee an awesome experience.

I’m not a tech-savvy agent, so is this event for me?

Most attendees are fairly new to the web, and REBC will give you an opportunity to network with other real estate professionals that are either at your level or willing to show you the ropes.

Why would I want to share my marketing secrets with local competitors? 

If you need an explanation to that question, then REBC is not a place for you.  In all fairness, we’d recommend that you save one of the 200 tickets for the few who actually get it.

We are a tight network of local real estate professionals who are working together to make a positive impact on our industry and economy.

With over 12000 licensed agents, plus another several thousand mortgage, title and marketing professionals all competing for business in Clark County, NV, a small networking group of 200 becomes a powerful mastermind / force that can help change the public’s perception of our industry.

 

The thrill is just not having a super structured environment or even like some of the CE classes I have taken where we are forced to listen to some crusty broker ramble on for 6 hours.

We are all taking cans of food for the Rescue Mission in Las Vegas too.  So what better way to help yourself and help someone else.

I will put some information up about what I learned.  I will take great notes so that I can share with you.  If you want the PDF of my notes, just sign up in the form below.

 

Filed Under: Focused marketing, Offers, Promote your brand Tagged With: , , ,

WordPress for Real Estate and IDX Advanced Search Fields

August 16, 2011 By Leave a Comment
WordPress for realtors IDXbroker advanced

WordPress for realtors IDXbroker advancedWe have had some realtors from the Las Vegas Nevada, and Florida Regional MLS area ask about setting up some advanced search field labels in their WordPress for Real Estate and IDX enabled website.

Here is some info that could be a huge help for configuring those fields.

If you have WordPress or IDXbroker on your Realtor website, and would like us to help you out with this, just fill out the form below and we will give you a free 15 minute “tune-up” on your IDX configuration.

 

 

Advanced Search Field Labels

Your MLS provides many Advanced Search fields that allow you to narrow a search to specific criteria. Navigate to Customize -> Advanced Search if you would like to customize the fields and field names that appear on your Advanced Search page. When we map the Advanced fields for an MLS, we assign standard labels that make sense for most websites. In some cases, you may want to re-name these fields to adapt to visitor feedback. This is very easy to do. Simply rename your advanced fields by clicking the Manage Column Labels link in your Advanced Search Management.

You will be taken to a list of all of the available advanced fields provided by your MLS via IDX. The Default Label column displays the field name as it displays on your IDX pages. The Custom Labelcolumn allows you to type in your own custom labels for each field and override the default labels. Simply type your new label into the Custom Label field, and save your settings.
Now view one of your IDX property detail pages to see your new field name in action!

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

If you have WordPress or IDXbroker on your Realtor website, and would like us to help you out with this, just fill out the form below and we will give you a free 15 minute “tune-up” on your IDX configuration.

Filed Under: Focused marketing, IDX broker, Real estate social media optimized site, Tutorials Tagged With: , , , , ,